Health and technology
Own projectMedTek
2
audience journeys
Doctors and patients, with separate pages.
An experience that organizes the program, its benefits and paths for doctors and patients.
Read case · context and evidenceSTART WITH A FREE ASSESSMENT
Find out what is holding your website back.
Tell us what you need to solve. We review your situation and coordinate an initial assessment, even if you do not have a website yet.
No commitment to buy.
FROM WEBSITE TO SYSTEM
Give every visitor a clear next step.
We design the journey from the first visit through follow-up. A CRM keeps your contacts, opportunities and next steps in one place.
Explore our method- 01Visitors who leave without asking.
- 02Questions that wait too long for an answer.
- 03Contacts with no owner or next step.
- 04Changes made without useful data.
SELECTED WEBSITES
Explore the work.
Three of our own projects in healthcare, international trade and medical technology. Explore each website and its documented scope.
3projects to exploreHealthcare · Trade · Medical technology
Origin and international trade
Own projectInnCafe & Chocolate
2
verified languages
Spanish and English, with content switching checked.
A bilingual site to explore coffee, cacao and chocolate, connect with origin and request information.
Read case · context and evidence
Medical technology for organizations
Own projectInnomed Tech
3
medical technology solutions
nCardio, nGyn and nOra in a portfolio for organizations.
An institutional website presenting medical technology, prevention programs and a contact journey for companies and institutions.
Read case (Spanish) · context and evidenceEach case includes its source, review date and counting method. These counts describe published scope; conversion results and testimonials require documented measurement and authorization.
INNWEB APPS
Tools to move forward.
Explore our applications and understand what they do before using them.
Regulatory preparation
CertOS
Organize products, dossiers, documents and tracking in Colombia. With Supabase and Qwen; human review required.
Explore CertOSINNWEB · WEB + AI
Three ways to move your business forward.
Choose according to your website, customer service and sales needs.
INDEPENDENT SERVICE
Detailed analysis with design ideas
From COP $122,500 · 30% promotion · regular COP $175,000
Website review, prioritized recommendations, design ideas, an executive report and a presentation session.
InnWeb Web
Launches, campaigns and small businesses.
1–3 pages2–3 weeks
Responsive design, structured content, inquiry form and basic measurement.
Explore solution
InnWeb Web + AI
Businesses that need to answer and qualify inquiries.
5–12 pages4–8 weeks
Website, AI assistant, SEO/GEO and sales integration scoped to your workflow.
Explore solution
InnWeb Business System
Teams with more complex operations and integrations.
Custom scope2–4 months
Portal or platform, CRM, roles, automations and process measurement.
Explore solutionINNWEB / SOLUTION CATALOG
Configure your InnWeb solution.
Explore plans, services and add-ons. Compare prices in COP or USD and combine the options your business needs.
- Web and e-commerce
- AI and automation
- CRM and SEO/GEO
Check the catalog for the current COP promotion, one-time fees and monthly plans. Your proposal confirms final scope, taxes and third-party costs before you commit.
Content, approvals and integrations affect timing. Your proposal confirms the final amount, applicable taxes and third-party costs. Ongoing support is optional.
A visitor journey for your industry.
INNWEB STUDIO
It starts with what you need.
Design, technology and content with a shared direction. Explore each service and discover how we can work together.
A new website or an improvement to your existing one. We begin with your goals, content and what your visitor needs to do.
What we can include
- Sitemap and visitor journey
- Responsive mobile, tablet and desktop design
- Development, forms and agreed testing
- Accessibility, performance and delivery review
Where we start
- Your business, audience and main goal
- Available content, identity and references
We agree on scope, review the design with you and test before publishing.
Read more about the service (Spanish)The proposal confirms deliverables, timing and terms before work begins.
For teams handling inquiries across channels that need a clear response and follow-up process.
What we can include
- Stages, fields and responsibility mapping
- Consented inquiry and lead intake
- Agreed roles, permissions and automations
- Intake testing and team guidance
Where we start
- Your process and current tools
- Authorized access and follow-up owners
We agree on sources, permissions and scope. Licenses, messaging and migrations are listed separately.
Read more about the service (Spanish)The proposal confirms deliverables, timing and terms before work begins.
For businesses with a live website that want to maintain content, observe changes and improve the sales journey.
What we can include
- Agreed technical and content review
- Knowledge updates for active assistants
- Inquiry and visitor-journey analysis
- Dated periodic reports with sources
Where we start
- A baseline and shared goals
- Authorized access to available measurement
Ongoing support is optional. We define frequency, coverage and support; A/B tests require enough data.
Read more about the service (Spanish)The proposal confirms deliverables, timing and terms before work begins.
We shape your voice and identity so your website, presentations and content speak the same language.
What we can include
- Brand direction and core messages
- Visual identity or evolution of your existing brand
- Copy that explains your offer clearly
- Agreed usage guide and delivery files
Where we start
- What you do and what makes you different
- Current identity, materials and audience
We define a direction, present applications and refine them with you before delivery.
Read more about the service (Spanish)The proposal confirms deliverables, timing and terms before work begins.
We review how your business is understood on the web. We work on structure, technical SEO and useful answers for search engines and AI search experiences.
What we can include
- Technical review with sources and dates
- Structure, indexing and content priorities
- Editorial content and answers to real questions
- Reporting using available data
Where we start
- Your website and the services you want to communicate
- Authorized access to analytics when available
We review evidence first, agree on improvements and compare only compatible measurements. We do not guarantee rankings or AI mentions.
Read more about the serviceThe proposal confirms deliverables, timing and terms before work begins.
THE INNWEB DIFFERENCEYour website, leads
Your website, leads
and follow-up.
Business strategy, design and technology in the same conversation. So every part of your digital presence has a purpose.
Be found. Be understood.
We structure your offer and create useful content for search engines and AI search experiences. Your proposition, easy to discover and understand.
Illustration of our approach · Features are defined per project.
EXPLORE AN IDEA, RIGHT HERE
What could a better conversion rate change?
A useful website is measured through specific actions. Explore how inquiries would change if a different share of visitors contacted your business.
A mathematical scenario using your assumptions. It does not access analytics, use AI or predict results or sales. Values stay on this page.
Visits × (scenario rate − current rate) ÷ 100
Explore an AI service scenario (Spanish)SEARCH VISIBILITY, EXPLAINED
Help search engines and assistants understand your business.
What is GEO?
GEO means preparing your business information so AI search tools can understand it and use it as a source. We work on clear content, structure and verifiable facts.
How do we approach it?
We review content access, links, service pages, real customer questions and consistent structured data. We define queries and dates to observe changes. Each platform decides what to index or cite.
Explore SEO / GEO scopeUnderstand your business
Define your audience, goals, baseline and what we will measure.
Design and connect
Agree on scope, then build the visitor journey, content and connections.
Launch, measure and improve
Test, launch and review agreed measures. Ongoing optimization can be contracted separately.
You receive scope, pricing and terms before work begins.
INNWEB ACADEMYDIGITAL EDUCATION 2026
Understand digital. Make it grow.
Clear ideas for better decisions about your website, visibility and business operations. Spanish-language videos, at your pace, with no registration.
GEO · AI
GEO: qué es y cómo preparar tu empresa para las búsquedas con IA
Understand AI search and what GEO means for your digital presence.
Watch on YouTubeCRM · OS
CRM vs. OS empresarial: del contacto a la entrega
Discover the difference between managing contacts and connecting business operations.
Watch on YouTubeWEB · UX
¿Tu formulario frena las consultas? Prueba y mejora tu web
Review the visitor journey and identify friction when requesting information.
Watch on YouTubePractical guides in Spanish
GUIDE · GEO / AI
Cómo aparecer en búsquedas de Google con IA: guía 2026
Eight steps to improve a business website’s structure, content and indexability for Google AI Overviews and AI Mode.
Read in SpanishGUIDE · GEO / AI
SEO vs GEO: qué necesita tu empresa en 2026
The differences between SEO and GEO, common mistakes, and how to build a search and AI visibility strategy.
Read in SpanishGUIDE · WEB / CRM
Página web y CRM: cómo integrarlos para vender mejor
A guide to connecting your website, forms, CRM, follow-up and measurement while preserving security and user experience.
Read in SpanishYour next idea starts here.Explore the channel
YOUR NEXT STEP
Request your free assessment.
Tell us what you sell, your current website and what you need to solve. Our team will review your request and agree on the assessment scope with you.
No website yet? This form is for you too. Submitting a request does not create a charge.
contacto@innweb.coLet’s talk on WhatsApp
AI Business Architect
Explore your next business opportunity
Explore your business opportunity (Spanish)Clear from the start.
What does the free assessment include?
An automated review of 13 HTML checks: titles, description, language, canonical URL, social metadata and structured data. You can also request a review of your business goals with our team. The free assessment is separate from a full strategic audit.
How much does a project cost?
Each project is quoted individually according to its agreed scope and deliverables. See the plans and pricing page for the scope of each solution. Your proposal confirms the final price, applicable taxes and ongoing costs before you commit.
How long does a project take?
Estimated reference timelines: 2–3 weeks for InnWeb Web, 4–8 weeks for Web + AI and 2–4 months for Business System, depending on scope. Content, approvals and integrations affect delivery; your proposal confirms the schedule.
Will my business own the website?
The proposal and contract define delivery of the website, code and content, usage rights, and access to the domain and accounts. Third-party licenses and services are identified separately.
Can you improve my current site or work with my agency?
Yes. We first review what to retain, fix or connect. We can agree on a focused scope and coordinate responsibilities with your current team or provider.
Do you work with businesses internationally?
Yes. From Medellín and Miami we collaborate remotely with businesses in different countries, with agreed deliverables, communication channels and terms.
Do you offer ongoing maintenance?
Yes, as a separate service. GEO & AI Care and Growth Partner are quoted according to your needs. Coverage, usage costs and support terms are agreed in writing.
Can you connect CRM, WhatsApp and automations?
We can design and implement these connections within the approved scope and available permissions and APIs. We test the journey before activation; a demonstration does not mean an integration is active for your business.
How do you measure success?
We agree on a baseline and measures such as inquiries, completed forms, qualified opportunities and sales progress. We compare periods and sources when enough data exists and attribute outcomes only when supported by evidence.
Do SEO and GEO guarantee visibility on Google or ChatGPT?
No. We improve content accessibility, crawlability, structure and clarity. Each search engine or assistant decides what to index, show or cite. We do not guarantee rankings, mentions or sales.
CLARITY BEFORE YOU INVEST
Your next step starts with evidence.
Find out what to improve and which solution makes sense for your business.
About InnWeb
We are a digital solutions studio based in Medellín and Miami. We work remotely with businesses worldwide on web design, practical AI and sales operations, with a defined scope and deliverables.
The InnWeb team (Spanish)